How good must you be to freelance successfully? Do you need to be a rock star genius in your craft? Nah. Being a genius may be useful. But it’s not a requirement. Heck, just fancying yourself a genius is sometimes enough. (I’ve gotten by on that for years.) And yes, as I’ve said, having a(…)
There are only three possible reasons for saying ‘yes’ to a freelance assignment. You’re making a good pile of money. You’ll have a lot of fun doing it. You’ll be doing good for a bunch of people. None of the above? Pass.
A new client calls about a possible project. It feels right, like it might be a steady client. You discuss the project, figure out what she wants. How many pages, how many shots, what’s broken, what she needs fixed. What she wants built. It’s not so tough. You do the figuring and thinking. It seems(…)
Okay, before you get the wrong idea: Andrea Mignolo does not literally design for beer. (Not anymore, anyway.) She is not hurting for clients, nor does she work cheap. If you want her to design your web site or software front end, it will cost you way more than a case of some amber-bottled beverage.(…)
When you’re sitting there in a cubicle, daydreaming about breaking out on your own, the wish list usually goes something like this: Chuck the job and flee all the noise and nonsense. Maybe to a serene place in ski country. Check. Work for big-name clients who want you. And on relatively classy projects. Yes. Take(…)