The life

There's a game plan in that excuse

You’re drawn to working on your own because you want to do it your way.  You don’t want a boss. You hate punching a clock, asking permission to do stuff, going to meetings, trusting your fate to some company.

You’d rather run your own life, and not be blown around by someone else’s winds.

Yeah, me too.

But there’s flip side to all that sweet autonomy. It hit me sharply about three days after I went freelance.

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The life

Brains? Or brass? No contest.

What if you needed to ratchet up your income, by oh, 43% or so? And pretty soon.

Or what if you’re tired of scratching around with pipsqueak projects for D-list clients. You want to do work that means something, for clients with actual budgets?

What should you focus on? What do you ramp up?

Your skills? Networking? Productivity?

No. That’s the wrong end of the stick. Continue . . . »

The life

Your first day freelance

Do you remember the first day on your own?

The day you stepped onto that swaying, shaking rope bridge over the chasm, without a job, in charge of your own fate?

Here’s what I remember.

I had set up an office in the basement. My desk was a folding table.  I had a stack [...]

The life

Low-talent freelancing

How good must you be to freelance successfully?

Do you need to be a rock star genius in your craft?

Nah. Being a genius may be useful. But it’s not a requirement. Heck, just fancying yourself a genius is sometimes enough. (I’ve gotten by on that for years.)

And yes, as I’ve said, having a double dose of clanking, cast-iron confidence (balls) is worth its weight in brass nine times over. It is the difference between the minor leaguers and the elite.

But even if you’re the self-doubting sort with only basic skills in your backpack, you can do okay.

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The life

Is freelancing risky?

Think of it this way.

In a cubicle job 100% of your income — the money you need for your family — comes from a single source.  The boss has 100% control over 100% of your income.  (Personally, that would scare the hell out of me.) If the job goes away, even through no [...]

Staying sane

Freelancers vs. entrepreneurs: II

Is entrepreneurship somehow a more worthy calling than freelancing?

Some people think so. I disagree.

True, in some circles, the ‘entrepreneur’ carries many more status
points. The enterpreneur is the capitalist hero. He is Andrew Carnegie,
Michael Dell, and the guys who invented Google. The kids who sold
YouTube for a few billion.

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The life

Freelancers vs. entrepreneurs

Are freelancers just small-scale entrepreneurs?

Not really.

Are entrepreneurs just mega-freelancers?

No.

Freelancers and entrepreneurs are separate species.  They are wired differently.  I know plenty of freelancers and quite a few entrepreneurs, and like them both.  But they seek different satisfactions, have different heroes, and have different daydreams.

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Good stories

George Diebold, Photographer

When I worked with George Diebold several years ago on some brochure projects, I remember hearing that he rarely went anywhere without a camera.  In addition to all his assignment work, he took literally miles of photos entirely on spec.  He’d come back from vacations or business trips with bags and bags of film,  [...]

Staying sane

Your freelance tool box

What should you stock in your tool box?

You’ll need optimism.  You must believe things will work out.

You need confidence.  Two sets of that, plus a spare.  And a back-up.  You can’t work scared.  Clients will sense it and be uneasy.  Confidence will trump almost anything.

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The life

Behind your own wheel

Do you have to be big to thrive?

Nope.

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